"Influencers" is a documentary performance by director Neda Sokolovska ("Noticed in Blagoevgrad"), exploring the impact of social media on modern society. A fun yet serious experiment that takes you through real stories and the vast depths of the internet space.

"TikTok, the social network that has taken over the world, is a mirror of our contemporary culture—fragmented, chaotic, and constantly changing. In just a few seconds, users are bombarded with a variety of content, ranging from dances and challenges to political commentary and comedy sketches. This turns the platform into a digital collage, where individual elements often lack connection, creating a sense of perpetual chaos. The documentary theater performance 'Influencers' presents some of the most entertaining and authentic moments from Bulgarian TikTok while also ruthlessly analyzing how this platform reshapes our understanding of fame, authenticity, and reality. Becoming an influencer today is easier than ever. Anyone with a phone and internet access can claim this title, broadcasting uncensored content to a potentially global audience. Freedom of speech is a cornerstone of democratic society, but we must not overlook the dangers that come with this phenomenon. Many influencers, though authentic social figures, exist on the margins, seeking to monetize their popularity. While some take their role responsibly, others abuse their influence, spreading intellectually deficient content with negative moral value—normalizing social pathologies and setting a new code of communication among people." — Neda Sokolovska, Director