"Influencers" is a documentary performance by director Neda Sokolovska ("Noticed in Blagoevgrad"), exploring the impact of social media on modern society. A fun yet serious experiment that takes you through real stories and the vast depths of the internet space.

"TikTok, the social network that has taken over the world, is a mirror of our contemporary culture—fragmented, chaotic, and constantly changing. In just a few seconds, users are bombarded with a variety of content, ranging from dances and challenges to political commentary and comedy sketches. This turns the platform into a digital collage, where individual elements often lack connection, creating a sense of perpetual chaos. The documentary theater performance 'Influencers' presents some of the most entertaining and authentic moments from Bulgarian TikTok while also ruthlessly analyzing how this platform reshapes our understanding of fame, authenticity, and reality. Becoming an influencer today is easier than ever. Anyone with a phone and internet access can claim this title, broadcasting uncensored content to a potentially global audience. Freedom of speech is a cornerstone of democratic society, but we must not overlook the dangers that come with this phenomenon. Many influencers, though authentic social figures, exist on the margins, seeking to monetize their popularity. While some take their role responsibly, others abuse their influence, spreading intellectually deficient content with negative moral value—normalizing social pathologies and setting a new code of communication among people." — Neda Sokolovska, Director

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• Selection for the Drumev Theatre Festival ‘New Bulgarian Drama’ – Shumen 2026
• Selection for the "I love you, Theatre" Festival 2026 in Haskovo

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“In fact, the pleasure of this performance lies in the remarkable theatrical erudition of the director and actors — an erudition born from the unity of theatricality, courage, and attentiveness to the issues within our society. The fusion of coarse language, genuine vulgarity, and provocative music results in something that is, to say the least, pleasantly contradictory. But I believe this was precisely Neda Sokolovska’s intention. Influencers is not a performance for everyone, but those for whom it is not are exactly the ones who should see it.” – Kaludi Germanov

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Opening: 26th March 2025